Khoros was formed through the merger of Lithium and Spredfast into a unified enterprise social media management platform. As Brand Art Director, I contributed to the development and rollout of a scalable visual identity system designed to support consistency across marketing, product, internal communications, events, and environmental applications.
My role focused on translating evolving brand principles into flexible visual systems and templates that could scale across teams, platforms, and touchpoints while maintaining clarity, cohesion, and usability.
Role: Brand Art Director | Scope: Visual Identity Systems · Brand Governance · Presentation Systems · Template Design · Environmental Graphics · Event Branding · Cross-Functional Collaboration
To support consistency across distributed teams and touchpoints, the Khoros brand system included scalable presentation frameworks, typography standards, modular layouts, and reusable templates designed for flexibility across marketing, product, and internal communications.
